HVAC.Social is part of the HVAC.Agency family, so social media work is delivered through HVAC.Agency's published plans rather than a separate price list. Plans start at $2,998 per month. Prices are in Canadian dollars, and social clients add GST or HST for their province (GST plus QST in Quebec). You can begin with a 7-day free trial, no credit card needed, and no contract holds you afterwards. Full details are on HVAC.Agency's pricing page.
Starter
$2,998 /month
Website with SEO service pages, Google Business Profile and local SEO, basic Google and Meta ads setup, monthly reporting, hosting and maintenance.
Growth
$4,498 /month
Everything in Starter plus advanced SEO and content, multi-channel paid ads, retargeting, CRM integration, review generation and weekly reporting.
Elite
$8,998 /month
Everything in Growth plus video marketing, PR outreach, a dedicated account manager, a real-time dashboard, monthly strategy calls and custom reporting.
Website packages
Essential
$3,500 one-time
5–7 page custom website in 2–3 weeks, plus $149/month hosting and maintenance.
Professional
$6,500 one-time
10–15 page conversion-focused website in 3–4 weeks, plus $249/month hosting, maintenance and CRO.
Enterprise
$12,500 one-time
Unlimited pages and locations in 4–6 weeks, plus $449/month full management.
7-day free trial · no credit card · no lock-in. 7-day free trial: digital marketing audit, website performance check, SEO analysis and competitor benchmarking. No credit card required.
Prices in Canadian dollars. Sales tax is added based on the client's province (as of October 2026, CRA rates): 5% GST in Alberta, BC, Manitoba, Saskatchewan, Yukon, NWT and Nunavut; 13% HST in Ontario; 14% HST in Nova Scotia; 15% HST in New Brunswick, Newfoundland and Labrador and PEI; 5% GST plus 9.975% QST in Quebec. Provincial sales tax (BC, Manitoba, Saskatchewan) only where it applies to the service. See full pricing on hvac.agency/pricing.
The plans
Three monthly plans cover most HVAC companies. Social media work sits inside them, alongside the website, search and ads work that makes it pay off.
| Plan | Price (CAD, plus GST/HST) | What it includes |
|---|---|---|
| Starter | $2,998/month | Local SEO and Google Business Profile work, a website with SEO service pages, basic Meta and Google ads setup, hosting and maintenance, plus a monthly report |
| Growth | $4,498/month | Starter, then advanced SEO and content, paid ads across several channels, retargeting, CRM integration, review generation and weekly reports |
| Elite | $8,998/month | Growth, then video marketing, PR outreach, a dedicated account manager, a live dashboard, monthly strategy calls and custom reports |
How the social media services usually map:
- Starter suits a company that needs basic Meta ads set up and its profiles brought in line with its website and Google Business Profile.
- Growth is where multi-channel paid social, retargeting and review generation come in, so it is the natural home for a full Meta ads programme and comment and review handling.
- Elite adds video marketing, which suits companies that want a steady flow of short video and a TikTok test.
The exact social media scope for each plan is confirmed in writing on your first call.
Website packages
If your website cannot turn social traffic into calls, social media spend is partly wasted. HVAC.Agency offers one-time website builds:
| Package | Price (CAD, plus GST/HST) | Scope |
|---|---|---|
| Essential | $3,500 one-time | 5 to 7 page custom website in 2 to 3 weeks, plus $149/month hosting and maintenance |
| Professional | $6,500 one-time | 10 to 15 page conversion-focused website in 3 to 4 weeks, plus $249/month hosting, maintenance and CRO |
| Enterprise | $12,500 one-time | Unlimited pages and locations in 4 to 6 weeks, plus $449/month full management |
What drives the cost of HVAC social media
Four things decide how much you will spend in total, beyond the plan itself.
- Ad spend. Paid directly to the platforms. A single-location company testing Meta might spend a few hundred to a couple of thousand dollars a month; a multi-city company spends more.
- Number of regions and languages. A company in Ontario and Quebec needs separate calendars, and Quebec content in French.
- Video volume. Eight clips a month is a different workload from twenty.
- Reply coverage. Longer coverage hours for comments and messages take more time.
A worked example: a two-region company on the Growth plan at $4,498 per month, spending $1,500 a month on Meta ads, has a total monthly cost of $5,998 plus GST/HST on the plan. If that combination books 40 extra jobs a month at an average of $400, that is $16,000 in revenue against about $6,200 in cost. If it books 10, it is not working yet, and the plan should change. Our budget maths guide shows how to run these numbers with your own figures.
How to choose a plan
Pick the plan that matches your stage, not your ambition.
- Choose Starter if your website, Google Business Profile and basic ads need fixing before social media can do much.
- Choose Growth if those basics are in place and you want paid social, retargeting and reviews working together.
- Choose Elite if video is central to how you want to be seen, or you run several locations and want one person accountable.
If you are unsure, start with the free trial. It shows where your marketing stands today, and the recommendation that follows is yours to keep whether or not you hire us. See the FAQ for contract and ownership questions, or contact us to talk it through.
Frequently asked questions
Is ad spend included in the plan price?
No. Ad spend is paid directly to Meta or TikTok from your own ad account, so you can see every dollar. The plan covers planning, content, editing, management and reporting.
What is in the 7-day free trial?
The trial covers four checks: an audit of your digital marketing, a look at website performance, an SEO review and a benchmark against competitors. For a social media client, we also look at your current profiles and posting history. No credit card is required.
Is there a long-term contract?
No. Plans have no lock-in, so you stay because the work is paying off, not because a contract says so.
Do prices include GST or HST?
No. Prices are in Canadian dollars, and HVAC companies add GST/HST based on their province, or GST and QST in Quebec.